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Apex adds to executive committee
21 January 2021 UK
Reporter: Maddie Saghir

Image: Vikita Patel [left], Rosie Guest/Apex Group
Apex Group, a global financial services provider, has added Rosie Guest, chief marketing officer, and Vikita Patel, chief human resources officer, to its executive committee.

Guest has led and scaled Apex’s marketing and communications function for over six years, during which time she has repositioned the group to reflect its growth and integration of fifteen acquisitions.

In her role, she also leads a central global team responsible for all internal and external marketing and communications for Apex and its subsidiaries.

Meanwhile, Patel has steered and grown Apex’s human resources team since joining the group in 2018 from Deutsche Bank.

Leveraging over a decade of experience within the human resources (HR) profession in the financial services industry, she has developed the HR agenda to support Apex’s strategic priorities.

Apex’s executive committee spans five countries and leads a global team of over 4,000 employees.

Peter Hughes, founder and CEO at Apex Group, comments: “We are delighted to announce Rosie Guest and Vikita Patel as new additions to our executive committee. Apex is a merit-based business and we foster a culture of leading by example, inspiring and engaging others to empower our people to reach their full potential and in turn contribute to our collective goals.”

“The promotions of Guest and Patel are further evidence of the excellent pool of talent we have built across the Apex Group, and we look forward to the fresh perspectives they will bring to the table as we work together to drive our business forward in 2021 and beyond,” Hughes adds.

Along with several other acquisitions, Apex most recently announced that it is set to acquire GFin Corporate Services, a Mauritius-based licensed management company, providing fund administration services to institutional clients.

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