GBST boosts AJ Bell’s wealth management business growth
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GBST boosts AJ Bell’s wealth management business growth 14 June 2021UK Reporter: Maddie Saghir
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GBST, a specialist financial technology company that provides administration and transaction processing software for retail wealth management organisations and global and regional investment banks, has extended its partnership with AJ Bell.
As part of this expansion of their 10-year partnership, GBST’s Composer platform will continue to power AJ Bell’s growing business across its advised and direct-to-consumer (D2C) channels following the long-term software contract renewal.
The new agreement extends the wealth administration software provider’s existing relationship with AJ Bell, providing consistency of functionality and service while strengthening the service model.
GBST explains this is to ensure AJ Bell continues to maintain a first-class service to financial advisers and customers.
According to David Simpson, head of Europe, the Middle East and Africa at GBST, AJ Bell will continue to benefit from GBST’s commitment to ongoing investment in Composer.
This includes the new modern architecture that underpins Composer which will enable AJ Bell to continue to improve its platform functionality, control its operating costs, and further enhance the user experience (UX) of the platform in both the advised and D2C markets.
Simpson says: “We have built an extensive knowledge of AJ Bell and its architecture, people, and processes, which helps to make the platform such an overwhelming success for advisers and end investors alike.”
Robert DeDominicis, CEO at GBST, adds: “We are delighted to extend our strategic partnership with AJ Bell that we’ve enjoyed over the past 10 years. We feel proud and privileged to be the technology partner standing behind one of the UK’s leading retail investment platforms and look forward to supporting AJ Bell, its people, and its customers for many years to come.”
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