deVere Group launches new NFT platform 17 March 2022United Kingdom Reporter: Jenna Lomax
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deVere Group has launched dV Gems, a non-fungible token (NFT) platform that aims to give investors access to the emerging digital asset class and streamline digital ownership.
An NFT is a digital asset that can be an image, audio clip, or GIF and whose ownership is recorded on a blockchain.
Already one key focus for NFT collectors around the world is sports with major brands, including Formula 1 and the NBA, involved in the marketplace.
This new digital asset class has value due to the blistering pace of the digitalisation of our world, says deVere Group.
Millennials and Gen Z especially have digital lives and it is natural to want to take digital representations of fashion brands, music, and art into these worlds, it adds.
Commenting on the launch of dV Gems, Nigel Green, the CEO and founder of deVere Group, comments: “NFTs are an exciting new asset class and they should not be ignored or dismissed by those wanting to seriously build wealth for the long-term.
“Uniquely positioned to help investors see value and opportunity in a digital financial era, dV Gems will provide immediate access to the decade’s hottest emerging asset class – an asset class that will become a standard feature of investment portfolios within a few years.”
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