BBAC upgrades to Misys BankFusion 31 January 2011London Reporter: Anna Reitman
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BBAC has successfully implemented Misys BankFusion Equation across 38 branches, which will allow the Lebanon-based commercial bank to develop applications and introduce new products quicker.
BankFusion provides intra-process flexibility; for example, it is easy for a bank to use BankFusion to change the steps in their customer acquisition process. BBAC upgraded to make sure it was benefiting from the latest technology and to take more control over its own product development. The bank’s staff can now re-use any of the existing functionality and build new processes without the need for complex reprogramming.
“BBAC's mission is to understand the financial needs of its clients and do everything possible to satisfy those needs,” states Sheikh Ghassan Assaf, chairman and general manager of BBAC. “Misys has worked closely with us for many years and has helped us go live with Misys BankFusion Equation in a matter of months, giving us the flexibility to adapt our processes to suit the demands of our customers. We are confident that with BankFusion we will be able to keep ahead of our competitors and provide better service to our customers at the same time as reducing cost/income ratios.”
In the next phase of the roll out, BBAC will upgrade its main two international branches in Cyprus and Iraq.
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