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  3. Digital Asset appoints new CEO
People moves news

Digital Asset appoints new CEO


20 March 2019 New York
Reporter: Jenna Lomax

Generic business image for news article
Image: Shutterstock
Digital Asset has appointed Yuval Rooz as its new CEO, replacing Blythe Masters who stepped down from the role for personal reasons at the end of last year.

Masters has served at Digital Asset since 2015 and remains involved in the company as a board member, strategic adviser and shareholder.

Digital Asset’s executive chairman, AG Gangadhar, was appointed acting CEO in December and will continue to advise the company’s leadership team as executive chairman.

Commenting on his new role, Rooz said: “It is an honor to be appointed CEO at this exciting and pivotal time for the industry and our company.”

He added: “I’m proud of our outstanding team and the progress we’ve made recently, especially with DAML, which will have a profound effect on how people exchange information and transfer value.”
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