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14 October 2021
US
Reporter Maddie Saghir

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Clickatell unveils Chat Commerce Platform with new payment capabilities

Clickatell, a provider in mobile communications and chat commerce, is set to unveil new payment capabilities via its Chat Commerce Platform at Money 20/20 Las Vegas, 24-27 October.

Clickatell helps businesses deploy payments in chat channels with low to no execution risk associated with regulatory considerations, payment ecosystem of payer and payees, and consumer adoption on the most popular chat channels.

The Chat Commerce Platform improves brands’ customer experience and drives revenue by personalising communications, explains Clickatell.

According to Clickatell, this delivers higher customer satisfaction and retention, increasing sales, improving business efficiencies, and reducing operating costs.

Pieter de Villiers, CEO and co-founder at Clickatell, comments: “With billions of consumers actively chatting on chat apps, we believe Chat Commerce is the future of digital commerce-enabling brands to connect, interact, and transact where their customers are.”

“Paying a utility bill should not take 15 minutes of your life every month. Imagine a utility company sending a simple notification in chat to customers for the amount due giving them the option to tap and pay the bill right there from within the notification itself.”

Villiers adds: “And if the customer has a query, we enable brands to leverage a bot or live agents then and there in the same channel. Consumers no longer have to scramble to find a number to call or fire off an email into the abyss.”

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